Salon Marketing: You Want The Traffic… Here’s How!

I spent a bit of time this week checking out quite a few salon websites. I see many salon marketing strategies all designed to get more traffic to their salon or spa websites.
And it got me thinking about that famous Jack Nicholson, Tom Cruise exchange in the movie “A Few Good Men” and how it [...]

Should You Put Prices on Your Salon Website?

That’s a good question… go and take a look at a few salon beauty websites or hair salon websites. I’ll guarantee that the majority of them have their prices displayed on them.
So if everyone else is doing it, then so should you… right?
IMHO, not exactly. I’m not a fan of putting prices on your website! [...]

Salon Marketing – Strategies to Promote Your Website

Today I’m going to talk a little bit more about Salon Marketing… specifically how you can get more visitors to your website.
I’ve mentioned this before. Very few… and I mean very few, salon owners even think about marketing their salon websites. This is what I call the “Create and Forget” syndrome. They simply CREATE their [...]

Increase Salon Website Traffic – Part 1

I was doing some research this week on how to get more traffic to your Salon Website. One of the biggest mistakes I’ve found that Salon Owners make is that they go and create their website and then just hope that people find it.
You can easily compare it to your Salon or Day Spa shop [...]

The Power of Salon Email Marketing

It’s Valentines Day time of year again. And, as a Salon Owner, it’s that time of year where your salon marketing gears towards selling gift vouchers to those wanting to impress their loved ones.
Today, I want to tell you about one Salon Owner I know… let’s call him “Mr X”… who continually defies the current [...]

Content Based Salon Website… Why It Will Make You More Money!

First up… what’s a content based salon website? Basically, it’s a website that is full of content related to your particular theme/niche. Not just any content… but content that is valuable to the reader.
Let’s look at the typical Salon website. It usually has something about the Salon, a list of services offered and maybe a [...]

Salon Email Marketing Strategies to Explode Your Salon Profits

Your Salon or Spa needs to understand the power of email marketing and what it can do for your Salon profits. A recent survey of Salon and Spa owners revealed that only a very small number of salons and spa are actually using salon email marketing strategies in their business.
I call these “hidden” profits… very [...]

Salon Website Content? Try This Super Strategy

Stuck for content on your Salon blog part of your website. Well… try this for a great salon website strategy -  “Your Customer of The Day”
Now, before I get into that strategy let’s just go back a little and touch on something I’ve talked about before.
What’s the main purpose of communicating with your clients? To [...]

Salon Blogging 101

I’ve written about “blogging” before. In my recent article “Why You Need To Start Blogging For Increased Salon Profits” I detailed some of the reasons why you should start your Salon Blog sooner rather than later.
Fact is though… many of you just don’t get it! Maybe you think it’s too difficult. Or maybe you’re just [...]

Why You Need To Start Blogging for Increased Salon Profits

I’m often asked by my Salon clients who take up the Salon Success Website opportunity “what is blogging and why would it benefit my salon business”. So instead of thinking up something brand new to write about in my blog here I went and asked Google.
I just love Google… has all the answers… well, to [...]

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