Wednesday, March 10, 2010

Facebook for Salons – Using The Power Of Facebook in Your Salon Marketing

December 6, 2009 by David Glendinning  
Filed under Online Business Marketing

Have you heard the saying “Timing is everything”. And in your Salon business, the difference between massive success and failure can be put down to timing.
Here’s what I mean… how successful do you think you’d be promoting a summer hair or beauty package in Autumn, just before a cold and stormy winter.
You’d probably not have [...]

Salon Website Traffic – Get More Traffic To Your Salon Website

November 5, 2009 by David Glendinning  
Filed under Online Business Marketing

Here’s a short video that shows you how you can get MORE traffic to your salon website.
Yesterdays post “A Salon Website That Works” created a fair amount of questions from Salon Owners wanting to know exactly what they have to do to improve traffic to their own salon websites.
One of the best strategies is to [...]

A Salon Website That Works

November 4, 2009 by David Glendinning  
Filed under Online Business Marketing

I love it when a Salon Owner finally gets it! That their Salon Website should do a whole lot more than just look good… that it should actually be getting them MORE Clients and making them MORE Money.
And there’s never been a better example of this than Nicole Larsen of Beauty Necessities Laser and Beauty [...]

Salon Marketing Mothers Day Promotion

Without doubt, one of the best online salon marketing opportunities for your salon or day spa is Mothers Day.
Having ther ability to quickly and easily contact your client or prospect list is the key. And if you have the right salon email marketing campaign setup you can profit massively from this once a year event.
I’ve [...]

Salon Website Critique – Get Your Website Reviewed, for FREE

If you are looking for a sure-fire way to improve your salon or day spa website performance, then this may be the most important post you’ve ever read…
As an online marketer and business consultant to the Salon and Day Spa industry, I get to see many salon websites. The feedback I get from salon and [...]

Salon Marketing: You Want The Traffic… Here’s How!

March 27, 2009 by David Glendinning  
Filed under Online Business Marketing

I spent a bit of time this week checking out quite a few salon websites. I see many salon marketing strategies all designed to get more traffic to their salon or spa websites.
And it got me thinking about that famous Jack Nicholson, Tom Cruise exchange in the movie “A Few Good Men” and how it [...]

Content Based Salon Website… Why It Will Make You More Money!

February 4, 2009 by David Glendinning  
Filed under Online Business Marketing

First up… what’s a content based salon website? Basically, it’s a website that is full of content related to your particular theme/niche. Not just any content… but content that is valuable to the reader.
Let’s look at the typical Salon website. It usually has something about the Salon, a list of services offered and maybe a [...]

Salon Website Content? Try This Super Strategy

January 22, 2009 by David Glendinning  
Filed under Online Business Marketing

Stuck for content on your Salon blog part of your website. Well… try this for a great salon website strategy -  “Your Customer of The Day”
Now, before I get into that strategy let’s just go back a little and touch on something I’ve talked about before.
What’s the main purpose of communicating with your clients? To [...]

Web 2.0 Salon Websites Unleashed

January 5, 2009 by David Glendinning  
Filed under Research & Planning

I first started to hear about Web 2.0 a couple of years or so ago. Didn’t understand it, what it meant or how to apply it. I didn’t really pay too much notice to it.
Not so long ago I started to use Wordpress to build websites. And, the main reason for it was that another [...]

Facebook – Sshhh, Keep it a Secret!

January 3, 2009 by David Glendinning  
Filed under social marketing

Social Marketing Lesson number 2. The other day I told you about Twitter… am getting great feedback from those of you who have started to learn a bit about social marketing and how to apply it to your Salon business.
Now I want to talk about Facebook. To many of you it’s probably something that you [...]

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